How Search Engine Optimization Works For Your Website?

January 9, 2024

Search Engine Optimization

Not everyone with a website is successful online with good ranking and visibility. So many want to be on the first page of the search engines.

The challenge is to have an active website that is attractive and interesting to viewers. The more viewers your website has, the more chances you have of being seen by potential customers. 

Also, the higher the chances to be on the first page of search engines and in search results. SEO Optimization Service Process on orienting your website to rank higher on SERP to receive more traffic. It aimed to rank on Google result’s first page for search terms that mean the most to the target audience.

The Search Engine Optimization process

Search Engine Optimization grows the traffic of a website from organic search results. There are 4 general steps of the SEO process, namely:

  • Get the right technical skills. You have to ensure that your website is indexable and crawlable.
  • Find a keyword to target. It is the topic of your page and the primary source of organic traffic.
  • Create an optimized page. Both Google and users want interesting and useful content.
  • Build links to the page. Links are important ranking factors.

Get technicals right

Technical factors can impact the rankings or prevent the site from appearing on the search result pages in Google. If you aim to rank your content, Google must perform all these on your website:

  • Find and crawl content. A website will not rank if the content is inaccessible to Google.
  • Index content. The master list of all pages that Google keeps to display them for appropriate search queries. Google never shows certain pages if it detects that the pages are not the main content.

Google will build its search index through four steps:

  • URLs
  • Crawler
  • Processing and rendering
  • Index

In most cases, the pages are ready to appear on the SERPs unless you have instructed Googlebot not to index or crawl your site. Remember that it takes time before Google indexes your content. The easiest solution to technical Search Engine Optimization issues is getting SEO auditing tools and fixing problems reported to you. There are free two tools recommended for you to use:

  • Google Search Console
  • Ahrefs Webmaster Tools
SEO Technical factors

Finding keywords to target

You can create content people are searching for to get traffic from search engines. To demonstrate, the content alone brings you an estimated 260.5K organic visits each month. Creating content designed to rank for keywords with search demand is done here. It is where the keyword search tools come in. Using the tools, you can easily find hundreds or thousands of keyword ideas.

Creating optimized page

The content of a page allows Google to connect you with the searchers. The more useful and interesting your content is, the better. It is because the quality content is something expected by the users and search engines needed to provide. Google admitted that content is the most essential ranking signal. 

It is always a secret how Google exactly ranks content. 

These processes are only a few of the effective Search Engine optimization service processes that you can use.

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Ankita Tripathy

Ankita Tripathy loves to write about food and the Hallyu Wave in particular. During her free time, she enjoys looking at the sky or reading books while sipping a cup of hot coffee. Her favourite niches are food, music, lifestyle, travel, and Korean Pop music and drama.

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